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Saturday 26 February 2011

RESEARCH: Analysis of Websites

Given that Two Door Cinema Club are a relatively new band, having only released one album, I was interested to see how sophisticated their web design would be, as a large amount of bands nowadays rely on their Myspace page to promote tours and gigs. However the design is advanced, both in terms of looks and function. For example their site contains the obligatory band name as the top banner, however rather than keeping top news and information on the home page, all additional info can be found under a heading leading away from the main page. Consequently this keeps each page uncluttered, and sleek, which instantly gives a professional feel. I hope to emulate this minimalistic style on my blog, by keeping to a monochrome colour scheme, which is in-keeping with both my album cover and magazine advertisement.


The Courteeners have a similar style of website as Two Door Cinema Club, however more is displayed on the homepage, so rather it allows the visitor to experience and navigate on the homepage. This is beneficial for those with a slow connection or browser as there is much less time spent loading the pages. However it does mean that each page needs to be very clearly laid out and under clear headings so that the large span of information navigated swiftly. I do not feel this will be a style I can recreate as successfully as the Two Door Cinema Club website, as a lot of information on the page makes it appear more amateur unless done very well. Also I feel within the constraints of web design company 'Weebley', I will not be able to emulate this successfully.

The Strokes website is of a similar style, however there is as much information but few links to other pages of the website. Rather they have favoured the approach of linking fans to external sites which are relevant, for example the band's twitter and presence on Social Networking sites. Due to The Strokes new album, much of the website is geared in the direction of promoting the other related merchandise, for example the advertisement at the side not only promotes the album, but also t-shirts available for sale also. This is important to not only draw the fans into the music but the whole band experience, and thus brining in other streams of revenue.

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